Whether it's a chip you've been ignoring for years or a full smile makeover you've been thinking about for longer — we treat cosmetic dentistry as a conversation, not a sales pitch.
Most patients who come in for cosmetic treatment have been thinking about it for a while. They want to know what's actually involved, what it costs, and whether the results are going to look natural — not obviously "done."
This page answers them directly.
If you're searching for a cosmetic dentist near me in Pinner, Harrow, Northwood or the surrounding area, the sections below cover every treatment we offer, what each one costs, and how to decide which is right for you.
We regularly see patients travelling from Northwood, Ruislip, Eastcote and Harrow-on-the-Hill for cosmetic consultations — the practice is a short drive or tube journey from most parts of North West London. Rayners Lane is two stops from Pinner on the Metropolitan line.
Book a Free Assessment →Cosmetic dentistry is dentistry where the primary goal is how your teeth look rather than how they function. That distinction matters because it means treatments are chosen based on your aesthetic concerns — not on clinical need.
It covers a wide range. At one end: a 45-minute whitening appointment that brightens your teeth two or three shades. At the other: a full smile makeover combining orthodontic treatment, veneers, and bonding to completely redesign the appearance of your smile.
Most patients land somewhere in the middle. They want to fix one or two things that have bothered them — a chipped tooth, staining that whitening alone can't shift, a small gap — and they want the result to look natural. Composite bonding alone fixes many of these in a single appointment.
Restorative dentistry fixes teeth that are damaged, decayed, or missing. Cosmetic dentistry changes the appearance of teeth that are otherwise healthy. In practice, the two overlap — veneers can restore a badly chipped tooth while also improving its appearance. But if your main goal is aesthetic, it's a cosmetic treatment.
Below are the cosmetic treatments we offer, with honest notes on what each one involves.
We use Enlighten Evolution — one of the few whitening systems that guarantees a B1 shade (the whitest on the clinical scale). Takes about two weeks with custom trays, finished with an in-chair session. Results last 2–3 years with occasional top-ups.
Full details →Clear removable aligners that straighten teeth gradually over 6–18 months. No fixed braces, no metal — aligners are changed every 1–2 weeks at home. We're an accredited Invisalign provider. Free 3D scan included at consultation.
Full details →Tooth-coloured resin shaped directly onto your teeth to fix chips, close gaps, and rebuild worn edges. Done in one appointment, no drilling, no injections in most cases. Because it doesn't touch the underlying tooth, it's a low-commitment way to start.
Full details →Ultra-thin porcelain shells bonded to the front of your teeth for a lasting improvement in colour, shape, and proportion. More durable and stain-resistant than composite, typically 10–20 years. Best for patients who've decided what they want and want it to last.
Book a free consultation →A coordinated plan that combines two or more treatments — whitening, bonding, veneers, Invisalign — done in the right order to get a result no single treatment would achieve on its own. Every plan is specific to your teeth, your budget, and when you want it done.
Book a free consultation →A free 30-minute consultation lets us assess your teeth and give you an honest recommendation — with no commitment to go ahead afterwards.
Every case is photographed before treatment begins and reviewed at follow-up. The three treatments below represent the most common cosmetic work carried out at our Pinner practice.
Images are illustrative placeholders. Real patient photography is available to view during your consultation — patient consent required before publication.
The clinical case for cosmetic dentistry is straightforward. The personal case is harder to quantify — but patients consistently describe the same things after treatment.
We're not going to tell you cosmetic dentistry changes lives. But we've had patients who avoided smiling in photos for a decade come back six months later saying things feel different. That's real.
Most adults with reasonable dental health are candidates. The starting requirement is the same regardless of which cosmetic treatment you're considering: your teeth and gums need to be healthy first. Cosmetic treatment on top of decay or active gum disease won't hold.
Specific suitability factors by treatment:
If you're not sure whether you're suitable, a consultation resolves it quickly. We see patients who've been told elsewhere that they're not candidates and have been able to offer a workable alternative.
Check your suitability — free assessment →Whether you're considering one treatment or several, the process is the same. No surprises, no commitment until you decide you're ready.
We look at your teeth, listen to what you want to change, and give you an honest picture of what's realistic. We'll tell you if something isn't going to work. This appointment costs nothing and creates no obligation.
For multi-treatment plans, we take clinical photographs and sometimes impressions or a 3D scan. This lets us show you proposed outcomes and sequence treatments in the right order — whitening before bonding, for instance.
If there are existing issues — a filling that needs replacing, early gum disease — these are addressed before cosmetic work begins. Not as an upsell, but because cosmetic treatment on compromised teeth doesn't last.
Treatments are carried out in the planned sequence. Some are single appointments; others involve multiple visits. You're kept informed throughout, and any adjustments to the plan are discussed first.
We photograph the finished result and compare it to the baseline. This is partly clinical, partly because patients often don't fully register the change until they see the before and after together.
We give you specific aftercare based on what was done — whitening trays for top-ups, retainers for Invisalign, a hygiene schedule. The goal is to make the results last as long as possible.
A patient from Northwood came in wanting to address a chipped upper tooth and general discolouration. She'd had the chip for about four years and had gradually stopped smiling with her teeth in photos.
At consultation, the recommendation was to whiten first — Enlighten two-week take-home trays, followed by an in-chair session — and then bond the chipped tooth and reshape one adjacent incisor to improve symmetry. Doing it in that order meant the composite could be matched to the whitened shade rather than the original, duller colour.
Total: two appointments over three weeks. She booked her own hygiene appointment afterwards — unprompted — which is usually a sign that the overall experience landed well.
Details anonymised. Appointment times and results vary depending on individual circumstances.
Book a free consultation →If you're weighing up treatments, this table covers the factors that matter most.
| Treatment | Cost from | Time to complete | Lasts | Reversible? | Best for |
|---|---|---|---|---|---|
| Teeth Whitening | £395 | 2 weeks + 1 visit | 1–3 years | Yes | Staining, dull colour, pre-veneer prep |
| Composite Bonding | At consultation | 1–2 hours | 5–7 years | Yes | Chips, gaps, worn edges, minor reshaping |
| Porcelain Veneers | From £745/tooth | 2–3 appointments | 10–20 years | No | Significant colour or shape change, lasting result |
| Smile Makeover | Bespoke | 1–18 months | Long-term | Varies | Multiple concerns treated in one coordinated plan |
| Tooth Straightening (Invisalign®) | £2,995 | 6–18 months | Permanent* | Partial | Crooked teeth, spacing, mild bite issues |
* Invisalign results are permanent provided retainers are worn as instructed. Without retainers, teeth gradually shift back.
Not sure which column fits your situation? Book a free consultation and we'll give you a direct answer.
Pricing varies considerably depending on the treatment, the complexity, and how many teeth are involved. These are typical UK private rates — not artificially low introductory prices.
| Treatment | Starting price | Typical range | Duration |
|---|---|---|---|
| Teeth whitening | £395 | £395 – £595 | 2 weeks + 1 visit |
| Composite bonding | At consultation | Assessed per case | 1–2 hours |
| Porcelain veneers | From £745 per tooth | Depends on number of teeth | 2–3 appointments |
| Invisalign (tooth straightening) | £2,995 | £2,995 – £4,500 | 6–18 months |
We don't charge for consultations. If you want a detailed quote before committing to anything, book a free assessment and we'll put everything in writing.
These cases span the range of what we do — minor chip repairs to full smile makeovers. The point in every case is that the result looks like a better version of your teeth, not someone else's.
Before
After
Before
After
Before
AfterImages are illustrative placeholders pending patient consent photography. Real case photography is available to view during your consultation.
Patients sometimes ask whether what they need counts as cosmetic or NHS-covered. The distinction matters for cost, but in practice it's usually obvious.
| Factor | Cosmetic Dentistry | General Dentistry |
|---|---|---|
| Primary goal | Appearance — colour, shape, alignment | Health — function, decay, disease |
| NHS availability | Private only | NHS and private |
| Examples | Whitening, veneers, bonding, Invisalign | Fillings, extractions, hygiene, check-ups |
| Urgency | Elective — your timetable | Often time-sensitive |
| Requires healthy teeth first? | Yes — always | No (treatment of unhealthy teeth) |
| Can overlap? | Yes — a veneer can restore a broken tooth while improving its appearance | |
Cosmetic results hold up better than most people expect — but a few habits make a real difference to how long they last.
Cosmetic dentistry is safe when carried out by a GDC-registered dentist on healthy teeth. But being clear about what can go wrong is part of informed consent — and it's something we take seriously.
These reviews are from patients who've had cosmetic treatment at our Pinner practice. We ask patients to be specific about their experience rather than generic — it's more useful to people trying to make a decision.
"I had composite bonding on four teeth and Enlighten whitening. The difference is remarkable. No pressure to upsell, honest advice throughout, and the results exceeded what I expected."
"Started Invisalign in October, finished in April. Teeth are genuinely straight for the first time in my life at 34. Would absolutely recommend the practice to anyone in Harrow or Pinner."
"Had six porcelain veneers fitted. I was nervous about the process but it was explained clearly at every stage. The veneers look completely natural — not that 'too perfect' look. Really pleased."
There are several cosmetic dentists in and around Pinner. Here's what we think distinguishes us — and why it matters for the outcome of your treatment.
Dr. Ganatra and the team hold postgraduate qualifications in cosmetic dentistry. All GDC-registered. Not every practice that offers cosmetic treatment has this level of specialist training.
We've been at 491 Pinner Road since 1998. We've seen our own work age over years — which informs how we plan treatment and set expectations.
We're an accredited Invisalign provider and Enlighten-certified whitening practice. Both require ongoing training and case volume standards.
If a treatment isn't suitable for your teeth, or if a cheaper option will give you the same result, we'll say so. We're more interested in long-term patients than one-off treatments.
Our rating reflects consistent experience rather than a spike of one-time reviews. You can read them on Google before you book.
Treatment plans over £500 can be spread across monthly payments at 0% interest. We work with a regulated finance provider — no hidden fees.
No commitment. No obligation. Just 30 minutes to look at your teeth, answer your questions, and tell you honestly what's possible — and what it would cost.
If you're searching for a cosmetic dentist near me in North West London, we're based at 491 Pinner Road (HA5 2AA) — five minutes from Pinner tube station on the Metropolitan line. We regularly see patients from Harrow, South Harrow, Ruislip, Eastcote, Northwood, and Rayners Lane for cosmetic consultations.
Pinner Green Dental has been a cosmetic dentistry practice since 1998. Dr. Ravi Ganatra (GDC 114994) oversees all cosmetic treatment planning, with postgraduate training in cosmetic dentistry, implantology, and composite aesthetics. Free consultations are available Monday to Friday, and we offer 0% interest-free finance on plans over £500.
If you've had a quote elsewhere and want a second opinion, our consultations are exactly that — no pressure, no obligation. Book online or call 020 8866 0362.
Book Your Free Consultation →We're a short walk from Pinner Underground station (Metropolitan line). Street parking available on Pinner Road and adjacent streets.
